Multimedia

Andy Lakey Studios :: Brand Campaign

Representation, Digital Brand Strategy, Marketing, Web Site Design, Social Media and Consultation
The Andy Lakey brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan. The brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan. The brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan. The brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan. The brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan. The brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan. The brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan. The brand campaign extends through 12 websites, film, soundtrack work and print, covering the artist’s work in the US and Japan.
"Silhouettes & Shadows" DVD

Andy Lakey
“Silhouettes & Shadows” DVD

Andy Lakey Angels Custom Gallery Site

“Lakey Angels”
Custom Gallery Site

Contemporary Visual Arts

Contemporary Visual Arts

"Angel Magic 108" & "Unencountered" Books

“Angel Magic 108”
& “Unencountered” Books

Andy Lakey "Portraits" Custom Gallery Site

“Portraits”
Custom Gallery Site

"Hearts" Custom Gallery Site

“Hearts”
Custom Gallery Site

"Studios" Custom Site

Andy Lakey “Studios”
Custom Site

"Studies" Custom Gallery Site

“Studies”
Custom Gallery Site

"Butterflies" Custom Gallery Site

“Butterflies”
Custom Gallery Site

"Brilliant Nature" Custom Gallery Site

“Brilliant Nature”
Custom Gallery Site

Andy Lakey "Language" Custom Gallery Site

“Language”
Custom Gallery Site

Andy Lakey "Films" Custom Gallery Site

“Lakey Films”
Custom Gallery Site

Andy Lakey "Charities" Custom Site

“Charities”
Custom Site

Andy Lakey "Design" Custom Gallery Site

“Design”
Custom Gallery Site

Animation, Art Direction, Brand & Identity, Custom Site Design, CVA Gallery, Digital Strategy, Flash, Graphic Design, Interview, Multimedia, Print, SEO, SERVICES, Sitework, Social Media, Video |

Talk About It! :: Brand Campaign

Brand Experience & Site Design
Talk About It.org is a branded online user experience, dedicated to increasing public awareness for undervalued and misrepresented causes such as epilepsy... Creative direction and digital strategy by Eric Scott (Day For Night).

Talk About It.org is a branded online user experience, dedicated to increasing public awareness for
undervalued and misrepresented causes such as epilepsy… Creative direction and digital strategy
by Eric Scott (Day For Night).

TalkAboutIt.org was devised by Greg Grunberg (star of Love Bites, The Client List, Heroes, ALIAS, Felicity), in collaboration with the Epilepsy Foundation. TalkAboutIt.org unites celebrities and Hollywood stars to ask questions and to provide answers on epilepsy awareness, and invite change in the public’s false understanding and perceptions about epilepsy.

Day For Night designed and co-developed the Talk About It brand campaign through planning and strategy for a viral content, preceding the launch of the website which is designed around original video PSAs.-

Visit TalkAboutIt.org Website

Talk About It!

Web development and strategy, art direction, design, video editing and compositing, site programming and consultation.

TalkAboutIt.org
was devised by Greg Grunberg (star of NBC’s HEROES), and designed in collaboration with the Epilepsy Foundation and Brian Peterson of Roam Creative. Talk About It! unites celebrities and Hollywood stars to ask questions and to provide answers on epilepsy awareness, and invite change in the public’s false understanding and perceptions about epilepsy.
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We met the challenge of creating an imaginary world of underground train journeys and “tube” subway station platforms. These were wedded to the actor performances (who were filmed on blue-screen), in order to create a virtual journey from “ignorance to awareness” for the website, which is structured around original video PSAs.
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VISIT TalkAboutIt.org

Click to Watch Hollywood Talk About It!

Greg Grunberg introduces TalkAboutIt.org
PLAY VIDEO Chris Pine & Zachary Quinto on epilepsy first aid
Jennifer Garner & Greg Grunberg on parenting concerns
Ron Rifkin on what Epilepsy is
Dr. Drew Pinsky on why we should Talk About It
Milo Ventimiglia on coping with intimidation
Kristen Bell on telling your friends
Hayden Panettiere on empowering people with the condition
John Mayer on living with epilepsy

Talk About It!

Podcasts + Video
2009_0427 : TrekMovie.com interview with Greg Grunberg
2009_0421 : Disability Matters Podcast
2009_0408 : CNN Video News Release
2009_0408 : Talk About It! – The Day For Night Creativity Podcast

Viral
Dreifuss Station.com
YouTube Channel & Stealth Video Series
Talk About It! Creativity Podcast (Day 030 Addictaphone)

Articles + Press
2009_0502 : Stars That Care
2009_0420 : People.com A Call To Arms in the Epilepsy Fight
2009_0420 : Greg Grunberg Enlists Jennifer Garner to Talk About It
2009_0401 : ParentDish.com interview with Greg Grunberg
2009_0333 : People.com interview with Greg Grunberg

Art Direction, Artists, Brand & Identity, Flash, Found, Graphic Design, Multimedia, PORTFOLIO, Sitework, Soundtrack, Studio, Talk About It, Video, Viral |

“ALIAS” Season 01 Archives

Brand Experience, Digital Strategy & Viral Web Sites

ALIAS “Sometimes The Truth Hurts” Animation from Day For Night.

The official show website for the first season of “ALIAS” (ABC-TV) is now archived at the following link:
ALIAS Season 1 Archive site

“ALIAS” Official Show Website at abc.com - Design by Toni O'Bryan -- Creative/Art Direction, web development and digital strategy by Eric Scott (Day For Night).

“ALIAS” Official Show Website at abc.com – Design by Toni O’Bryan
Creative/Art Direction, web development and digital strategy by Eric Scott (Day For Night).

The viral campaign created by Day For Night is altogether another story, a thrill ride of treasure hunts, steganography, murder audio and Easter eggs.
An in-depth account by Eric Scott can be read here, on the Day For Night “OBSESSIONS” blog:

Or here, in a really exhaustive account detailed by Web Puzzle fan leader Avery Vincent:
http://alias.unfiction.com/s1

Enjoy the joyride…

Art Direction, Brand & Identity, Custom Site Design, Digital Strategy, Flash, Graphic Design, Links & Microsites, Multimedia, PORTFOLIO, Press Releases, Process, Sitework, Studio, Viral |

Digital & Mobile

Our Digital & Mobile development strategies include consultation and creative services for engaging digital content to support your overall brand communication objectives, in the following areas:

Day For Night would LOVE to sit down to have a chat with you. Not just to get to know you (honestly, that’s really a big part of the fun) but also to help structure your project to utilize the digital and mobile realms, and to guide your company’s brand towards a successful digital presence. To help you to create multi-tiered communication initiatives that integrate your brand within a successful digital strategy — by getting to hear what you believe in, what your brand is all about (or going to be about) and helping provide you with quality options to further your vision.

We’d love to design for you, but if you’ve already got that, there’s so much more left to discuss regarding your long-term goals. Your digital archival legacy, your user experience, and your social medial all fit into the big picture which we embrace as part of your overall creative strategy…

So let’s get our heads together, and make that happen.

Some of our work and clientele in this area:

App Design, Digital & Mobile, Multimedia, SERVICES, Sitework |

Social Media

Social media is at the heart of what you do to keep your name in front of your clients, your best friends and your competitors.

You need to stay current with your social branding campaign in order to stay relevant. If you’re not already using all the social tools available to the best of your strengths, then look to this as a learning opportunity, at the very least. We will happily consult with you on how to extend the reach of your brand for future growth and development, to ensure you have a shot in the real world.

Work

  • DFN Artists
Multimedia, SERVICES, Social Media |

Multimedia

Day For Night is a creative studio and full-service consultancy for multimedia, music and design, providing strategic design and viral marketing solutions for web, print and new media. All forms of creative consultancy are of interest to our team. Let us be a creative catalyst to your organization or next project, provide you with a complete design solution, or anything in between.

In 1991, coming from a background in the recording industry doing sound design and audio engineering, Eric Scott created Day For Night as a boutique independent music label, with an original catalogue of electronic and avant-garde jazz-classical music releases. In 1998, Day For Night expanded to incorporate his lifetime passion for creativity in communication and the visual arts and established Day For Night Multimedia, adding a plethora of services in comprehensive design solutions.

Today, Day For Night Multimedia provides bespoke strategic solutions, consultation and development in web properties and viral multimedia, branding and identity design, and original music production and underscore for film. His client list includes TalkAboutIt.org, Big Bad Voodoo Daddy, Herb Alpert, Disney Online/Buena Vista Internet Group, Touchstone Television, actor/producer Michael Chiklis (Extravaganza Entertainment), sound artist Scanner (Robin Rimbaud), UC Irvine, contemporary visual artist Andy Lakey, INVIDI Technologies, Two Chefs On A Roll, the Crestone Group Baking Companies and many others.

Work:

  • “Lakey – Silhouettes & Shadows” Interactive (DVD) Menu Design
  • INVIDI – DVD Design
Multimedia, SERVICES |