Brand Experience, Digital Strategy & Custom Site Design

Day For Night Multimedia announces the redesign of the official website of trumpeter, bandleader, producer and A&M Records co-founder Herb Alpert. As frontman for the legendary Tijuana Brass, Alpert rose up the charts during the 1960s with over 15 top-ten hits; many of their singles and albums pushing the Beatles out of the #1 spot. With business partner Jerry Moss, he created the legendary A&M Records; leading the Artist-as-Label-Owner movement in independent music.
Designed in joint association with Jim Kelley Design Group, this site represents three key dimensions of Herb Alpert, through his Music, visual Art – Alpert is an accomplished sculptor and painter – and life.

Full project credits