Brand Experience & Site Design TalkAboutIt.org was devised by Greg Grunberg (star of Love Bites, The Client List, Heroes, ALIAS, Felicity), in collaboration with the Epilepsy Foundation. TalkAboutIt.org unites celebrities and Hollywood stars to ask questions and to provide answers on epilepsy awareness, and invite change in the public’s false understanding and perceptions about epilepsy. […]
CMS (WordPress) Site Development Band From TV is a collection of (literally, that)… television stars who rock, for their favorite charities together. The meeting of Greg Grunberg (founder, drummer & vocalist from TV’s ‘Heroes’, as well as ‘ALIAS’, ‘Love Bites’, ‘The Client List’, ‘Felicity’) with Hugh Laurie (‘House’, ‘A Bit of Fry & Laurie’) originally […]
Talk About It! PSA: Brand Experience, Editorial Design & Strategy Chris Pine Talks About It! “Epilepsy and First Aid” from Day For Night. TalkAboutIt.org is the Web site of the ‘Talk About It!’ Foundation. The Foundation, created by Greg Grunberg (star of HEROES, ALIAS, FELICITY), gives a voice to under-represented and misunderstood causes, including epilepsy. […]
Talk About It! PSA: Brand Experience, Editorial Design & Strategy Washington, D.C., November 11, 2010 PRNewswire The Epilepsy Foundation’s National Epilepsy Awareness Month gets a boost from Paramount Pictures and JJ Abrams’ Bad Robot Productions with a red-carpet affair and after party for Morning Glory, starring Harrison Ford, Diane Keaton, and Rachel McAdams. The event benefits TalkAboutIt.org, created […]
Talk About It! PSA: Brand Experience, Editorial Design & Strategy Greg Grunberg and Jennifer Garner Talk About It! “Epilepsy Information for Parents” from Day For Night. Greg Grunberg, star of NBC’s Heroes and the father of a child with epilepsy, and Jennifer Garner, star of ALIAS, talk about what parents should do if their child […]
Talk About It! PSA: Brand Experience, Editorial Design & Strategy Ron Rifkin Talks About It! “What Is Epilepsy?” from Day For Night. Ron Rifkin, star of Brothers and Sisters and ALIAS talks about epilepsy awareness and the need to better understand what epilepsy is, and help eliminate stigma and discrimination for people impacted by epilepsy […]
Brand Experience, Digital Strategy, Viral Site & Copywriting Noel Crane has asked us to host his popular Flash site for him, and we are honored to have him on board. Cut. Ok, now, back to reality. The personal homepage of Noel Crane, graphic designer, friend to Felicity Porter, and resident advisor at Kelvin Hall and […]
Beyond the thrill of hearing my site’s URL mentioned every few weeks, I was lucky enough to have worlds collide privately on a number of occasions. In the first-season episode where Noel was invited to participate in a student gallery show, graphic panels of DAY 001, DAY 011 and DAY 021 from the Day For […]
A quaint irony exists in both the quantity and quality of e-mail flooding the server, from an audience both delighted and disoriented by the site’s in-character approach. Television’s fourth wall had not been broken here. Of those who made repeat visits, the appearance of a mostly-finished site waiting there for them prompted a few bewildered […]
A fenced-out view of a row of skyscrapers, masked from the lines of a bar code symbol. The sign poking over the fence reads, with typical New York City abrasiveness: “Don’t even think of stopping here.” The site prompts us to roll the mouse over Noel’s outgoing ad message. We click through into Noel’s landscape […]
The creative premise was that noelcrane.com could be the homepage of any young (and technologically-gifted) college student; somebody noodling with HTML or JavaScript for the first time, trying to make it better whenever they could make time for it; testing it online every night, perhaps not yet at the stage of registering it with the […]
It was Tuesday, November 3rd, 1998 and we had just come out of the commercial break during Felicity… The scene was late afternoon, and Noel Crane, residential advisor at New York’s Kelvin Hall found himself sitting before Dean Allison in an episode about academic dishonesty. Noel namedropped his website URL, www.noelcrane.com, for the first time on-air […]
A few months ago, I was sorting through some old files, and I came across a rather curious paragraph, written by me. It was from a note written to myself back in 1998 – rather a difficult year of personal relationships – and it read: Thoughts on Noel Crane…Denial? “Why must I experience all of […]
It’s not the first time that JJ called me with an idea about how to mix the internet and television. We’d had this kind of talk before, so when it came up preceding ALIAS, few words were exchanged, and I already knew pretty much what he wanted to set up; we’d already tested it, to […]
As we unroll new pieces, we observe how others are playing, and ask:• How did they play last week?• What are they saying?• What do they expect?• How do we best stay out of their way?• What story are we telling?• What’s the bigger, over-arcing picture…a cohesive, or underlying theme defining how we present ourselves?
Namely, where there exists fact, there also exists “red herrings”…On television and in film, much of what we take for granted is removed for reasons of engaging the viewer’s focus, and helping to present the director’s vision in a single arc with minimal distraction. With an on-demand, or interactive basis for a web puzzle, the […]
Any creative property has a backstory; namely, the part that is interesting to the audience because it suggests the overarcing theme and humanity of the story. It is the history, and it also suggests that there will be a future after the entertainment is supposedly over. It enriches the story line and invites the audience […]
Sometimes there is a rule book. And sometimes there isn’t. In the latter case, the creators and the players will still need to agree upon some fundamentals. It is important that everyone first agree that they are playing a game. Sometimes, int he case of a reality based game, the rule book is part of […]
If you were to provide an account of what happened later, and try to account for their motives, what would these be? For the overarcing theme of a film to resonate as the end credits roll, the director’s vision should appear to illustrate a principle beyond the simple summary of its parts. If a mystery […]
With a fictitious character, there are so many questions surrounding that character and their world. What did they just do?
Visit the links to the content, backwards and forwards. Is security important?How easily can they find you, and what would this do to the effect of the story you’re trying to tell?
Can we make it look as beautiful as possible, without making it too beautiful?
Sometimes, the theme of one’s work becomes apparent over the course of experimentation, or improvisation. Balance that, against:Can this somehow represent something which is greater as a whole, than as the sum of its parts?
On ALIAS, Jack Bristow is SD-6’s principal Game Theorist. He consults in the hour of need when a strategy is possibly at risk of being undermined by hasty evaluation of the odds, or when a chief decision maker is potentially likely to underestimate the movements of the players. The science of game theory is as […]
One might question whether I suffer from schizophrenia to trade under so many different names… Day For Night, Rhythm Factory, Found, Kunstfabriken, King FM, Bluebottles, NIGHTfonts, Salvador Dalek… Eric Scott? Yes, perhaps in the creative sense I have trouble resisting identities…or too much spare time to think. Perhaps (also) my reasoning originates with a desire […]